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Privacy policy

Privacy policy according to the DSGVO

I. Name and address of the person responsible

The responsible person within the meaning of the General Data Protection Regulation and other national data protection laws of the member states as well as other data protection regulations is the:

Thomas Lüftl
Lechbrucker Straße 31
81476 Munich
Tel.: +49 (0) 89 74654898
Fax: +49 (0) 3212 129817Thomas@Lueftl.comwww.lueftl.com

II. Name and address of the data protection officer

Thomas Lüftl
Lechbrucker Straße 31
81476 Munich
Tel.: +49 (0) 89 74654898
Fax: +49 (0) 3212 129817Thomas@Lueftl.comwww.lueftl.com

III General information on data processing

1. The scope of the processing of personal data

We collect and use personal data of our users only to the extent necessary to provide a functional website and our content and services. The collection and use of personal data of our users is regularly only carried out with the consent of the user. An exception applies in those cases where it is not possible to obtain prior consent for actual reasons and the processing of the data is permitted by legal regulations.

2. Legal basis for the processing of personal data

Insofar as we obtain the consent of the data subject for processing operations involving personal data, Article 6(1)(a) of the EU General Data Protection Regulation(GDPR) serves as the legal basis for the processing of personal data.

When processing personal data that is necessary for the performance of a contract to which the data subject is a party, Art. 6 (1) lit. b DSGVO serves as the legal basis. This also applies to processing operations that are necessary for the performance of pre-contractual measures.

Insofar as the processing of personal data is necessary for the fulfillment of a legal obligation to which our company is subject, Art. 6 (1) lit. c DSGVO serves as the legal basis.

In the event that vital interests of the data subject or another natural person make it necessary to process personal data, Article 6(1)(d) DSGVO serves as the legal basis.

If the processing is necessary to protect a legitimate interest of our company or a third party and the interests, fundamental rights and freedoms of the data subject do not outweigh the first-mentioned interest, Art. 6 (1) lit. f DSGVO serves as the legal basis for the processing.

3. data deletion and storage period

The personal data of the data subject will be deleted or blocked as soon as the purpose of the storage no longer applies. In addition, storage may take place if this has been provided for by the European or national legislator in Union regulations,laws or other provisions to which the controller is subject. Data will also be blocked or deleted if a storage period prescribed by the aforementioned standards expires, unless there is a need to continue storing the data for the conclusion or performance of a contract.

IV. Provision of the website and creation of log files

1. description and scope of data processing

Each time you visit our website, our system automatically collects data and information from the computer system of the calling computer.

The following data is collected:

  1. Information about the type of browser and the version used
  2. The operating system of the  user
  3. The user's Internet service provider
  4. The IP address of the user
  5. Date and time of access
  6. Websites from which the user's system accesses our website
  7. Websites that are called up by the user's system via our website

2. legal basis for data processing

The legal basis for the temporary storage of the data and the log files is Art. 6 para. 1lit. f DSGVO.

3. purpose of the data processing

The temporary storage of the IP address by the system is necessary to enable delivery of the website to the user's computer. For this purpose, the IP address of the user must remain stored for the duration of the session.

The storage in log files is done to ensure the functionality of the website. In addition,we use the data to optimize the website and to ensure the security of our information technology systems. An evaluation of the data for marketing purposes does not take place in this context.

These purposes are also our legitimate interest in the data processing according to Art. 6 para. 1 lit. f DSGVO.

4. duration of storage

The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. In the case of the collection of data for the provision of the website, this is the case when the respective session has ended.

In the case of storage of data in log files, this is the case after seven days at the latest. Storage beyond this period is possible. In this case, the IP addresses of the users are deleted or alienated so that an assignment of the calling client is no longer possible.

5. possibility of objection and elimination

The collection of data for the provision of the website and the storage of the data in log files is absolutely necessary for the operation of the website. Consequently, there is no possibility of objection on the part of the user.

V. Use of cookies

1. description and scope of data processing

Our website uses cookies. Cookies are text files that are stored in the Internet browser or by the Internet browser on the user's computer system. When a user accesses a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again.

We use cookies to make our website more user-friendly. Some elements of our website require that the calling browser can be identified even after a page change.

The following data is stored and transmitted in the cookies:

  1. Language settings
  2. Browser
  3. Log-in information

We also use cookies on our website that allow us to analyse the surfing behavior of users.

The following data can be transmitted in this way:

  1. Entered search terms
  2. Page view frequency
  3. Use of website functions

The user data collected in this way is pseudonymised by technical precautions.Therefore, an assignment of the data to the calling user is no longer possible.The data is not stored together with other personal data of the users.

When accessing our website, users are informed by an information banner about the use of cookies for analysis purposes and referred to this data protection declaration. In this context, there is also an indication of how the storage of cookies can be prevented in the browser settings.

When calling up our website, the user is informed about the use of cookies for analysis purposes.

2. legal basis for data processing

The legal basis for the processing of personal data using cookies is Art. 6 (1) lit. fDSGVO.

3. purpose of the data processing

The purpose of using technically necessary cookies is to simplify the use of websites for users. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognized even after a page change.

The user data collected through technically necessary cookies are not used to create user profiles.

The analysis cookies are used for the purpose of improving the quality of our website and its content. Through the analysis cookies, we learn how the website is used and can thus constantly optimize our offer.

In these purposes also lies our legitimate interest in the processing of personal data according to Art. 6 para. 1 lit. f DSGVO.

4. duration of storage, possibility of objection and elimination

Cookies are stored on the user's computer and transmitted to our site by the user.Therefore, you as a user also have full control over the use of cookies. By changing the settings in your internet browser, you can disable or restrict the transmission of cookies. Cookies that have already been stored can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it may no longer be possible to use all the functions of the website in full.

VI. Google Analytics

We use Google Analytics, a web analytics service provided by Google Inc. on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offering within the meaning of Art. 6 Para. 1 lit. f.DSGVO) Google Analytics, a web analytics service provided by Google Inc.("Google"). Google uses cookies. The information generated by the cookie about the use of the online offer by the users is usually transmitted toa Google server in the USA and stored there.

Google is certified under the Privacy Shield agreement and thereby offers a guarantee of compliance with European data protection law.
https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active

Google will use this information on our behalf to evaluate the use of our online offer by the users, to compile reports on the activities within this online offer and to provide us with further services related to the use of this online offer and the internet. In doing so, pseudonymous user profiles of the users can be created from the processed data.

We use Google Analytics to display the ads placed within Google's advertising services and those of its partners only to users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited), which we transmit to Google (so-called "Remarketing Audiences" or "Google Analytics Audiences"). With the help of Remarketing Audiences, we also want to ensure that our ads correspond to the potential interest of users anddo not have a harassing effect.

We only use Google Analytics with IP anonymisation activated. This means that the IP address of the user is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.

The IP address transmitted by the user's browser will not be merged with other data from Google. Users can prevent the storage of cookies by setting their browser software accordingly; users can also prevent the collection of the data generated by the cookie and related to their use of the online offer to Google as well as the processing of this data by Google by downloading and installing the browser plugin available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de.

For more information on Google's use of data, settings and opt-out options, please visit Google's websites: https://www.google.com/intl/de/policies/privacy/partners("Google'suse of data when you use our partners' websites or apps"), http://www.google.com/policies/technologies/ads("Use of data for advertising purposes"), http://www.google.de/settings/ads("Managethe information Google uses to serve ads to you").

VII. Newsletter

1. description and scope of data processing

On our website there is the possibility to subscribe to a free newsletter. When registering for the newsletter, the data from the input mask is transmitted to s. The necessary data for this is requested in the input mask.

In addition,the following data is collected during registration:

  1. (1) IP address of the calling computer
  2. (2) Date and time of registration

For the processing of data, your consent is obtained during the registration process and reference is made to this privacy policy.

If you purchase goods or services on our website and enter your e-mail address, this may subsequently be used by us to send you a newsletter. In such a case, only direct advertising for our own similar goods or services will be sent via the newsletter.

In connection with the data processing for the dispatch of newsletters, the data will not be passed on to third parties. The data is used exclusively for sending the newsletter.

2. legal basis for data processing

The legal basis for the processing of the data after registration to the newsletter by the user is, if the user has given his consent, Art. 6 para. 1 lit. a DSGVO.

The legal basis for sending the newsletter as a result of the sale of goods or services is § 7 para. 3 UWG.

3. purpose of the data processing

The collection of the user's e-mail address is used to deliver the newsletter.

The collection of other personal data during the registration process serves to prevent misuse of the services or the e-mail address used.

4. duration of storage

The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. The e-mail address of the user is therefore stored as long as the subscription to the newsletter is active.

The other personal data collected during the registration process is usually deleted after a period of seven days.

5. possibility of objection and elimination

The subscription to the newsletter can be cancelled by the user concerned at anytime. For this purpose, a corresponding link can be found in each newsletter.

This also allows you to revoke your consent to the storage of personal data collected during the registration process.

 

VIII. Integration of services and content of third parties

Within our online offer, we use content or service offers of third party providers on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 para. 1lit. f. DSGVO) to integrate content or services offered by third-party providers, such as videos or fonts (hereinafter uniformly referred to as"content"). This always requires that the third-party providers of this content are aware of the IP address of the user, since without the IP address they could not send the content to their browser. The IP address is therefore necessary for the display of this content. We endeavor to only use content whose respective providers only use the IP address to deliver the content. Third-party providers may also use so-called pixel tags (invisible graphics, also known as "web beacons") for statistical or marketing purposes. The "pixel tags" can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user's device and may contain, among other things, technical information about the browser and operating system, referring websites, time of visit and other information about the use of our online offer, as well as be linked to such information from other sources.

The following presentation provides an overview of third-party providers and their content, together with links to their data protection declarations, which contain further information on the processing of data:

  • Maps of the service     "Google Maps" of the third party provider Google Inc., 1600     Amphitheatre Parkway, Mountain View, CA 94043, USA. Privacy policy: https://www.google.com/policies/privacy/,     Opt-Out: https://www.google.com/settings/ads/
  • This site uses so-called web     fonts provided by Google for the uniform display of fonts. When you call     up a page, your browser loads the required web fonts into its browser     cache in order to display texts and fonts correctly. For this purpose, the     browser you are using must connect to Google's servers. This enables     Google to know that our website has been accessed via your IP address. The     use of Google Web Fonts is in the interest of a uniform and appealing     presentation of our online offers. This represents a legitimate interest     within the meaning of Art. 6 Para. 1 lit. f DSGVO. If your browser does     not support web fonts, a standard font will be used by your computer. You     can find more information on Google Web Fonts at https://developers.google.com/fonts/faq     and in     Google's privacy policy: https://www.google.com/policies/privacy

IX. Rights of the data subject

If your personal data is processed, you are a data subject within the meaning of theGDPR and you have the following rights vis-à-vis the controller.

1. right to information

You may request confirmation from the controller as to whether personal data concerning you is being processed by us.

If there is such processing, you can request information from the controller about the following:

(1) the purposes for which the personal data are processed;

(2) the categories of personal data which are processed;

(3) the recipients or categories of recipients to whom the personal data concerning you have been or will be disclosed;

(4) the envisaged duration of the storage of the personal data concerning you or, if specific information on this is not possible, criteria for determining the duration of the storage;

(5) the existence of a right to obtain the rectification or erasure of personal data concerning you, a right to obtain the restriction of processing by the controller or a right to object to such processing;

(6) the existence of a right of appeal to a supervisory authority;

(7) any available information on the source of the data, if the personal data are not collected from the data subject;

(8) the existence of automated decision-making, including profiling, pursuant to Article 22(1) and (4) of the GDPR and, at least in those cases, meaningful information about the logic involved and the scope and intended effects of suchprocessing for the data subject.

You have the right to request information on whether the personal data concerning you is transferred to a third country or to an international organisation. In thi scontext, you may request to be informed about the appropriate safeguards pursuantto Article 46 of the GDPR in connection with the transfer.

2. right of rectification

You have aright of rectification and/or completion vis-à-vis the controller if the personal data processed concerning you are inaccurate or incomplete. The controller shall carry out the rectification without undue delay.

3. right to restriction of processing

You may request the restriction of the processing of personal data concerning you under the following conditions:

(1) if you contest the accuracy of the personal data concerning you for a period enabling the controller to verify the accuracy of the personal data;

(2) the processing is unlawful and you object to the erasure of the personal data and request instead the restriction of the use of the personal data;

(3) the controller no longer needs the personal data for the purposes of processing,but you need them for the establishment, exercise or defence of legal claims;or

(4) if youhave objected to the processing pursuant to Article 21(1) DSGVO and it is notyet clear whether the legitimate grounds of the controller override yourgrounds.

Where theprocessing of personal data relating to you has been restricted, such data maybe processed, with the exception of storage, only with your consent or for theestablishment, exercise or defence of legal claims or for the protection of therights of another natural or legal person or for reasons of substantial publicinterest of the Union or of a Member State.

If therestriction of processing has been restricted in accordance with the aboveconditions, you will be informed by the controller before the restriction islifted.

4. right to erasure

a) Obligation to delete

You mayrequest the controller to delete the personal data concerning you withoutdelay, and the controller is obliged to delete such data without delay if oneof the following reasons applies:

(1. Thepersonal data concerning you are no longer necessary for the purposes for whichthey were collected or otherwise processed.

(2) Yourevoke your consent on which the processing was based pursuant to Art. 6 (1) aor Art. 9 (2) a DSGVO and there is no other legal basis for the processing.

(3) Youobject to the processing pursuant to Art. 21 (1) DSGVO and there are nooverriding legitimate grounds for the processing, or you object to theprocessing pursuant to Art. 21 (2) DSGVO.

(4) Thepersonal data concerning you have been processed unlawfully.

(5) Thedeletion of personal data concerning you is necessary for compliance with alegal obligation under Union or Member State law to which the controller issubject.

(6) Thepersonal data concerning you has been collected in relation to informationsociety services offered pursuant to Article 8(1) of the GDPR.

b) Information to third parties

If thecontroller has made the personal data concerning you public and is obliged toerase it pursuant to Article 17(1) of the GDPR, it shall take reasonable steps,including technical measures, having regard to the available technology and thecost of implementation, to inform data controllers which process the personaldata that you, as the data subject, have requested that they erase all links toor copies or replications of such personal data.

c) Exceptions

The right toerasure does not exist insofar as the processing is necessary

(1) toexercise the right to freedom of expression and information;

(2) forcompliance with a legal obligation which requires processing under Union orMember State law to which the controller is subject or for the performance of atask carried out in the public interest or in the exercise of officialauthority vested in the controller;

(3) forreasons of public interest in the field of public health pursuant to Article9(2)(h) and (i) and Article 9(3) of the GDPR;

(4) forarchiving purposes in the public interest, scientific or historical researchpurposes or statistical purposes pursuant to Article 89(1) of the GDPR, insofaras the right referred to in Section (a) is likely to render impossible orseriously prejudice the achievement of the purposes of such processing; or

(5) toassert, exercise or defend legal claims.

 5. right to information

If you haveasserted the right to rectification, erasure or restriction of processingagainst the controller, the controller is obliged to communicate thisrectification or erasure of the data or restriction of processing to allrecipients to whom the personal data concerning you have been disclosed, unlessthis proves impossible or involves a disproportionate effort.

You have theright to be informed of these recipients by the controller.

6. right to data portability

You have theright to obtain the personal data concerning you that you have provided to thecontroller in a structured, commonly used and machine-readable format. You alsohave the right to transmit this data to another controller without hindrance bythe controller to whom the personal data has been provided, provided that

(1) theprocessing is based on consent pursuant to Art. 6 para. 1 lit. a DSGVO or Art.9 para. 2 lit. a DSGVO or on a contract pursuant to Art. 6 para. 1 lit. b DSGVOand

(2) theprocessing is carried out by automated means.

Inexercising this right, you also have the right to have the personal dataconcerning you transferred directly from one controller to another controller,insofar as this is technically feasible. This must not affect the freedoms andrights of other persons.

The right todata portability shall not apply to processing of personal data necessary forthe performance of a task carried out in the public interest or in the exerciseof official authority vested in the controller.

7. right of objection

You have the right to object at any time, on grounds relating to your particular situation,to the processing of personal data relating to you which is carried out on thebasis of Article 6(1)(e) or (f) DSGVO; this also applies to profiling based onthese provisions.

Thecontroller shall no longer process the personal data concerning you unless itcan demonstrate compelling legitimate grounds for the processing which overrideyour interests, rights and freedoms, or for the establishment, exercise ordefence of legal claims.

If thepersonal data concerning you is processed for the purpose of direct marketing,you have the right to object at any time to the processing of personal dataconcerning you for the purpose of such marketing; this also applies toprofiling insofar as it is related to such direct marketing.

If youobject to processing for direct marketing purposes, the personal dataconcerning you will no longer be processed for these purposes.

You have thepossibility, in connection with the use of information society services,notwithstanding Directive 2002/58/EC, to exercise your right to object by meansof automated procedures using technical specifications.

8. right to revoke the declaration of consent underdata protection law

You have theright to revoke your declaration of consent under data protection law at anytime. The revocation of consent does not affect the lawfulness of theprocessing carried out on the basis of the consent until the revocation.

9. automated decision in individual cases includingprofiling

You have theright not to be subject to a decision based solely on automated processing,including profiling, which produces legal effects concerning you or similarlysignificantly affects you. This does not apply if the decision

(1) isnecessary for the conclusion or performance of a contract between you and thecontroller,

(2) isauthorised by Union or Member State legislation to which the controller issubject and that legislation contains adequate measures to safeguard yourrights and freedoms and your legitimate interests; or

(3) is donewith your express consent.

However,these decisions may not be based on special categories of personal datapursuant to Article 9(1) of the GDPR, unless Article 9(2)(a) or (g) applies andappropriate measures have been taken to protect the rights and freedoms andyour legitimate interests.

With regardto the cases referred to in (1) and (3), the controller shall take reasonablesteps to safeguard the rights and freedoms of, and the legitimate interests of,the data subject, including at least the right to obtain the intervention of aperson on the part of the controller, to express his or her point of view andto contest the decision.

10. right to complain to a supervisory authority

Without prejudice to any other administrative or judicial remedy, you have the right tolodge a complaint with a supervisory authority, in particular in the MemberState of your residence, place of work or the place of the allegedinfringement, if you consider that the processing of personal data concerningyou infringes the GDPR.

The supervisory authority to which the complaint has been lodged shall inform thecomplainant of the status and outcome of the complaint, including thepossibility of a judicial remedy under Article 78 GDPR.